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| | 2026第一网红运动：花钱上场，拿命硬扛？ | | | 凤凰WEEKLY ｜ 2026-09-28 | | | |
| 声明： 本消息或因风格和篇幅原因进行过编辑，但未经核实，也不代表我们的立场、观点或建议。如有侵权，联系秒删。[ 使用条款 ] |
scroll 0 1 Hyrox的主办方一定想不到，他们在中国最出圈的一次公共传播事件，是一场众目睽睽下的腹泻。
9月12日，Hyrox北京站，澳大利亚选手Joanna Wietrzyk在比赛途中出现排便失禁，却继续完成比赛，并取得第一名。
顶着腹泻比赛固然很困难，顶着其他人的排泄物比赛，也是巨大的挑战。
尽管赛事联合创始人和选手先后致歉，但负面影响，并不像场馆里的污染物那样容易清理。
这已经不是Hyrox最近第一次进入圈外人的视野。
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此前，张继科跨界参赛遭解说调侃，让赛事陷入舆论风波；75岁的王石接连挑战这项比赛，也为Hyrox的热度添了一把火。
明星、企业家之外，Hyrox也吸引了越来越多的普通健身爱好者，甚至是没有什么训练基础的普通人。
训练有计划，完赛有照片，进步有排名。
一次比赛，似乎就能把健康、自律和成就感装进同一条朋友圈。
但在美美打卡的高光照片背后，这项席卷中产圈层的运动，可能并不像看起来那么美。
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爆火的Hyrox，其实很危险
大多数局外人对Hyrox的第一印象，就是一群人光着膀子秀肌肉。
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2026第一网红运动：花钱上场，拿命硬扛？
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